Job Description: IT & Marketing Specialist

Job Summary

The IT & Marketing Specialist will be responsible for managing day-to-day IT requirements while supporting the organization's digital marketing, branding, and promotional activities. The role requires a combination of technical knowledge, digital marketing skills, creativity, analytical ability, and strong coordination skills.

Key Responsibilities

IT Responsibilities

Manage day-to-day IT systems, hardware, software, networks, and user support.
Install, configure, maintain, and troubleshoot computers, printers, networking equipment, and other IT devices.
Provide technical support to employees and resolve IT-related issues.
Maintain IT assets, software licenses, user accounts, and access controls.
Support data backup, cybersecurity, antivirus, and basic information-security practices.
Coordinate with external IT vendors and service providers when required.
Maintain IT documentation and asset records.
Support implementation and maintenance of business applications, websites, and digital platforms.

Marketing Responsibilities

Develop and execute digital marketing campaigns across relevant platforms.
Manage company website and social media channels.
Create and coordinate marketing content, including posts, brochures, presentations, email campaigns, and promotional materials.
Support SEO, online advertising, lead-generation, and performance-marketing activities.
Monitor campaign performance and prepare marketing reports and analytics.
Coordinate with designers, agencies, vendors, and other external partners.
Conduct market and competitor research to identify business opportunities.
Support branding, events, exhibitions, promotional campaigns, and customer-engagement activities.
Maintain marketing databases and track leads and conversions.
Ensure consistency of company branding across digital and offline marketing materials.

Key Performance Indicators (KPIs)

IT issue resolution time and system uptime
IT asset and software-management accuracy
Website and digital-platform performance
Lead generation and conversion
Digital marketing campaign performance
Social media engagement and growth
Website traffic and SEO performance
Marketing campaign ROI
Timely delivery of marketing materials and campaigns

Required Qualifications

Bachelor's degree in IT, Computer Science, Marketing, Business Administration, or a related field.
2–5 years of relevant experience in IT support, digital marketing, or a combination of both.
Strong working knowledge of computers, networking, software applications, and digital marketing platforms.
Experience with social media management, website administration, SEO, and online advertising is preferred.

Required Skills

IT troubleshooting and technical support
Hardware and software management
Basic networking and cybersecurity
Website and CMS management
Digital marketing
Social media management
SEO and online advertising
Content creation and coordination
Google Analytics / marketing analytics
MS Office / Google Workspace
Communication and interpersonal skills
Analytical and problem-solving abilities

Noor Saray Real Estate Dubai jobs

IT & Marketing Specialist