Marketing Communication Specialist(social media & campaigns)

Alrahden • Full-time • Riyadh, Saudi Arabia • 2d ago

Job Description — Marketing Communication Specialist (Social Media & Campaigns)

Job Title

Marketing Communication Specialist (Social Media & Campaigns)

Job Summary

The Marketing Communication Specialist is responsible for planning, executing, and managing social media strategies and marketing campaigns to enhance brand visibility, audience engagement, and business growth. The role involves content creation, campaign coordination, digital communication, and performance analysis across multiple platforms.

Key Responsibilities

Develop and implement social media marketing strategies
Plan and execute online and offline marketing campaigns
Create engaging content for social media, email, websites, and advertisements
Manage social media platforms including:
Instagram
Facebook
LinkedIn
X
YouTube
Monitor audience engagement and respond to customer interactions
Coordinate with designers, influencers, and content creators
Track campaign performance and prepare analytical reports
Conduct market research and competitor analysis
Manage paid advertising campaigns and promotional activities
Ensure brand consistency across all communication channels

Required Skills

Strong written and verbal communication skills
Creative content writing and storytelling
Social media management expertise
Campaign planning and execution
Knowledge of digital marketing and branding
Basic graphic design and video editing understanding
Analytical and reporting skills
Time management and multitasking abilities

Qualifications

Bachelor’s degree in Marketing, Mass Communication, Journalism, Business, or related field
1–4 years of experience in social media marketing or marketing communications
Certifications in digital marketing are an advantage